Put the verbs in brackets into the correct tense. 15 If he (give) up smoking, he would feel a lot better. *

16 We (not be) lost if we had a map. *

17 If you (study) hard, you will pass the exam. *

18 If he gives us any more work, we (not do) it. *

19 If you cool water to zero degrees, it (form) ice. *

20 If you put food in a fridge, it (last) longer. *​

8. the characteristics of a headline are the attraction of another's attention with an ad, which has to help you make a better selection on better prospects, and which also delivers a message.9. some articles begin on the front page or continue to the next because an article can't be sometimes fit onto just one page, therefore it is continued on the next page. 

10. i myself enjoy crossword puzzles, for they improve my vocabulary and test my knowledge.

11. the characteristics of a good advertisement is a clear message of what is being advertised, and something that catches possible future customer's attention, like a good design or slogan.

12. people may write letters to the editor to make suggestions, say their opinion on some matter, or just to simply show their commendation.